PRIVACY POLICY

Name and contact of the responsible person pursuant to Article 4 para. 7 GDPR:

Havas Life Bird & Schulte GmbH
Urachstrasse 19
79102 Freiburg im Breisgau
Tel.: +49 761 888 548-0
Fax: +49 761 888 548-10
E-Mail: info@bird-schulte.de

Data Protection Officer:

Lawyer and Company Lawyer Arne Michels (Data-Protection Officer [TÜV certified]), Bar-Certified Specialist in Criminal Law

Havas GmbH
Toulouser Allee 25
40211 Düsseldorf
E-Mail: datenschutz@havas.com

Security and protection of your personal data

We consider it our primary responsibility to maintain the confidentiality of the personal data you provide to us and to protect it from unauthorised access. That is why we take the utmost care and apply state-of-the-art security standards to ensure maximum protection of your personal data.

As a company under private law, we are subject to the provisions of the European General Data Protection Regulation (GDPR) and the regulations of the Federal Data Protection Act (BDSG). We have taken technical and organisational measures to ensure that the regulations on data protection are observed both by us and by our external service providers.

Definitions
The legislator requires that personal data are processed in a lawful manner, in good faith and in a way that is comprehensible to the data subject ("lawfulness, processing in good faith, transparency"). To ensure this, we inform you about the individual legal definitions that are also used in this privacy policy:

1. personal data
"Personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

2. processing
"Processing" means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

3. restriction of processing
"Restriction of processing" means the marking of stored personal data with the aim of limiting their future processing.

4. Profiling
"Profiling" means any automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location.

5. Pseudonymisierung
"Pseudonymisation" means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data cannot be attributed to an identified or identifiable natural person.

6. file system
"File system" means any structured collection of personal data accessible according to specified criteria, whether such collection is maintained in a centralised, decentralised or functional or geographical manner.

7. responsible person
"controller' means a natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

8. order processor
"Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the Controller.

9. receiver
'recipient' means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients and the processing of such data by those authorities shall be carried out in accordance with the applicable data protection rules, in accordance with the purposes of the processing.

10. third party
"Third party" means a natural or legal person, public authority, agency or other body, other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or the processor.

11. consent
Consent" of the data subject means any freely given specific, informed and unambiguous indication of his or her wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to personal data relating to him or her being processed.

Lawfulness of the processing
The processing of personal data is only lawful if there is a legal basis for the processing. The legal basis for the processing can be in accordance with Article 6 para. 1 lit. a - f) GDPR in particular:

1. The data subject has ¬given consent to the processing of personal ¬data concerning him ¬or her for one or more specific purposes;
2. the processing is necessary for the performance of a contract to which the data subject is party or for the implementation of pre-contractual measures taken at the data subject's request;
3. processing is necessary for compliance with a legal obligation to which the controller is subject;
4. the processing is necessary in order to protect the vital interests of the data subject or of another natural person;
5. processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
6. processing is necessary for the purposes of the legitimate interests of the controller or of a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data, in particular where the data subject is a child.

Information on the collection of personal data

1. In the following, we inform you about the collection of personal data when using our website. Personal data are e.g. name, address, e-mail addresses, user behaviour.
2. If you contact us by e-mail or via a contact form, the data you provide (your e-mail address, name and telephone number, if applicable) will be stored by us in order to answer your questions. We delete the data accruing in this context after the storage is no longer necessary or the processing is restricted if there are legal retention obligations.

Collection of personal data when visiting our website
In the case of mere informational use of the website, i.e. if you do not register or otherwise transmit information to us, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure its stability and security:

• IP address
• Date and time of the request
• time zone difference from Greenwich Mean Time (GMT)
• content of the request (concrete page)
• Access Status/HTTP Status Code
• amount of data transmitted in each case
• Website from which the request comes
• Browser
• Operating system and its interface
• Language and version of the browser software

After a technical evaluation, this data is deleted immediately. In accordance with Art. 6 para. 1 lit. f) GDPR, this data collection serves to protect our legitimate interests in the correct presentation of our website offering, which outweigh our interests in the context of a balancing of interests, as well as compliance with the EU General Data Protection Regulation in terms of security and confidentiality.

Contact
If you contact us by e-mail or via our contact form, the data you provide (your e-mail address, name and telephone number, if applicable) will be stored by us in order to answer your questions. We delete the data accruing in this context after the storage is no longer necessary, e.g. when your request has been dealt with. Otherwise, processing will be restricted if there are legal obligations to retain data. In the event of a contract being initiated from the contact, we process the data accordingly as above.

The legal basis for this is Art. 6 para. 1 lit. f) GDPR.

Other functions and offers on our website

1. In addition to the purely informational use of our website, we offer various services that you can use if you are interested. For this purpose, you will usually have to provide further personal data which we use to provide the respective service and to which the aforementioned data processing principles apply.
2. In some cases, we use external service providers to process your data. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly monitored.
3. Furthermore, we may pass on your personal data to third parties if we offer participation in promotions, conclusion of contracts or similar services together with partners. You will receive more information on this when you provide your personal data or in the description of the offer below.
4. Where our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you of the consequences of this in the description of the offer.

Cookie Consent Tool
We use the Cookie-Consent-Tool of OneTrust Technology Limited, 82 St John St, Farringdon, London EC1M 4JN, United Kingdom to obtain effective user consent for cookies and cookie-based applications that require consent. Through its integration, users are shown a banner when they call up the page, in which they can give their consent for certain cookies and/or cookie-based applications by setting a check mark. The tool blocks the setting of all cookies that require consent until the respective user gives the corresponding consent by setting a check mark. This ensures that such cookies are only set on your respective end device if you have given your consent. In order for the cookie consent tool to be able to clearly assign page views to individual users and to individually record, log and store the consent settings you have made for a session duration, certain user information (including the IP address) is collected when our website is called up by the cookie consent tool, transmitted to the server of the provider of the cookie consent tool and stored there. This data processing is carried out in accordance with Art. 6 para. 1 lit. f) DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website. Further legal basis for the described data processing is Art. 6 para. 1 lit. c) DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Further information on the use of data by the provider of the cookie consent tool can be found in their data protection information, available at https://www.onetrust.de/datenschutzerklaerung/.

By using our website, information (e.g. IP address) may be accessed or stored (e.g. cookies) in your terminal equipment. This access or storage may involve further processing of personal data within the meaning of the GDPR.

In cases where such access to information or such storage of information is absolutely necessary for the technically error-free provision of our services, this is done on the basis of § 25 para. 1 sentence 1, para. 2 no. 2 TTDSG.

Telecommunications Telemedia Data Protection Act (TTDSG)
The legal basis for the storage and retrieval of information in the end user's terminal equipment is consent, according to § 25 para. 1 sentence 1 TTDSG. This consent is requested when the website is called up.

According to § 25 para. 2 no. 2 TTDSG, consent is not required if the storage of information in the end user's terminal equipment or access to information already stored in the end user's terminal equipment is absolutely necessary in order for the provider of a telemedia service to provide a telemedia service expressly requested by the user. You can see from the cookie settings which cookies are to be classified as absolutely necessary (often also referred to as "technically necessary cookies") and therefore fall under the exemption of § 25 para. 2 TTDSG and thus do not require consent.

Please note that the legal basis for the downstream processing of personal data then results from the GDPR. You will find the relevant legal basis for the processing of personal data on this website in the further course of this data protection notice.

Use of cookies
In addition to the previously mentioned data, cookies or similar technologies such as pixels (hereinafter generally referred to as "cookies") are used on your computer when you use and visit our website. Cookies are either small databases that are stored by your browser on your end device to store certain information, or image files such as pixels. The next time you call up our website with the same terminal device, the information stored in cookies is subsequently sent back either to our website ("first party cookie") or to another website to which the cookie belongs ("third party cookie").

Through the stored and returned information, the respective website recognises that you have already called up and visited it with the browser of your end device. We use this information to optimally design and display the website according to your preferences. Only the cookie itself is identified on your end device. Any further storage of personal data only takes place with your express consent or if this is absolutely necessary in order to be able to use the service offered and accessed by you accordingly.

This website uses the following types of cookies, the scope and functionality of which are explained below:

• Unconditionally required cookies (type a)
• Functional and performance cookies (type b)
• Cookies requiring consent (type c)

We will inform you which cookie types are set and used in each case for the tools we use.

Essential cookies (type a)
Essential cookies ensure functions without which you cannot use our websites as intended. These cookies are used exclusively by us and are therefore first party cookies. This means that all information stored in the cookies is returned to our website.

Essential cookies are used, for example, to ensure that you, as a registered user, always remain logged in when accessing various sub-pages of our website and thus do not have to re-enter your login data each time you call up a new page.

The use of essential cookies on our website is possible without your consent. For this reason, cookies that are absolutely necessary cannot be individually deactivated or activated. However, you have the option to generally deactivate cookies in your browser at any time (see below).

Functional and performance cookies (type b)
Functional cookies allow our website to store information you have already provided (such as registered name or language selection) and offer you improved and more personalised features based on this information. These cookies only collect and store anonymised information, so they cannot track your movements on other websites.

Performance cookies collect information about how our websites are used in order to improve their attractiveness, content and functionality. These cookies help us to determine, for example, whether and which subpages of our website are visited and which content users are particularly interested in. In particular, we record the number of times a page is accessed, the number of sub-pages accessed, the time spent on our website, the order of the pages visited, which search terms led you to us, the country, region and, if applicable, the city from which access is made, as well as the proportion of mobile devices accessing our websites. Furthermore, we record movements, "clicks" and scrolling with the computer mouse in order to understand which areas of our website are of particular interest to users. As a result, we can tailor the content of our website more specifically to the needs of our users and optimise our offering. The IP address of your computer transmitted for technical reasons is automatically anonymised and does not allow us to draw any conclusions about the individual user.

You can object to the use of functional and performance cookies at any time by adjusting your cookie settings accordingly.

Legal basis: Art. 6 para. 1 lit. a) GDPR

Cookies requiring consent (type c)
Cookies that are neither absolutely necessary (type a) nor functional or performance cookies (type b) are only used after your consent.

We reserve the right to also use information obtained by means of cookies from an anonymised analysis of the usage behaviour of visitors to our websites in order to display specific advertising for certain of our products to you on our own websites. We believe that this benefits you as a user because we display advertising or content that we believe, based on your browsing behaviour, matches your interests and so you are less likely to be shown randomly scattered advertising or specific content that may be of less interest to you.

Marketing cookies come from external advertising companies (third party cookies) and are used to collect information about the websites visited by the user in order to create targeted advertising for the user.

Legal basis: Art. 6 para. 1 lit. a) GDPR

Opt-out for marketing cookies
You can also manage cookies used for online advertising through tools developed in many countries as part of self-regulatory programmes, such as the US-based https://www.aboutads.info/choices/ or the EU-based http://www.youronlinechoices.com/uk/your-ad-choices.

Our cookie consent tool provider Onetrust also offers such a function for revoking cookie consent. You can find this under the following link: https://www.onetrust.de/cookie-hinweis/

Legal basis: Art. 6 para. 1 lit. a) GDPR

Management and deletion of all cookies
In addition, you can set your internet browser to generally prevent cookies from being saved on your end device or to ask you each time whether you agree to cookies being set. Once cookies have been set, you can also delete them at any time. You can find out how all this works in detail in the help function of your browser.

We use the following cookies described here for the following purposes:

Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are small databases placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of this website will be transmitted to and stored by Google on servers in the United States. In the event that IP anonymisation is activated on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the transmission of the data generated by the cookie and related to your use of the website (incl. your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

This website uses Google Analytics with the extension "_anonymizeIp()". This means that IP addresses are processed in abbreviated form, which means that personal references can be ruled out. If the data collected about you is related to a person, this is immediately excluded and the personal data is deleted immediately.

We use Google Analytics to analyse and regularly improve the use of our website. The statistics obtained enable us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. You can deactivate the cross-device analysis of your usage in your customer account under "My data", "Personal data".

The provider has signed the standard contractual clauses of the prevailing EU data protection requirements (https://ec.europa.eu/info/law/law-topic/data-protection/publications/standard-contractual-clauses-controllers-and-processors).

Third Party Provider Information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. User Terms:

http://www.google.com/analytics/terms/de.html, overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html, and the data protection notice: http://www.google.de/intl/de/policies/privacy

Legal basis: Art. 6 para. 1 lit. a) GDPR

Google Tag Manager
With the Google Tag Manager, marketers can manage website tags via an interface. However, the Tag Manager itself, which deploys the tags, works without cookies and does not collect any personal data. The Tag Manager merely ensures that other tags are triggered. Corresponding explanations on these respective third-party providers can be found in this privacy notice. However, the Google Tag Manager does not use this data. If you have set or otherwise made a deactivation of cookies, this will be observed for all tracking tags that were used with the Google Tag Manager, so the tool does not change your cookie settings.

The legal basis is Art. 6 para. 1 lit. a) GDPR.

Facebook fan page
We use the technical platform and services of Meta Platforms Ireland Limited, 4 Grand Canal Square Grand Canal Harbour, Dublin 2, Ireland (hereinafter: Facebook) for the information service offered here. According to the ECJ, there is joint responsibility within the meaning of Article 26 of the GDPR between Facebook and the operator of a Facebook fan page for the personal data processed via the Facebook fan page. For this reason, Facebook and we have concluded an agreement on joint responsibility, which you can access here. We provide you with the following information on data processing on our Facebook fan page:

The processing of your personal data on the Facebook Fanpage is carried out under joint responsibility with: Meta Platforms Ireland Limited, 4 Grand Canal Square Grand Canal Harbour, Dublin 2, Ireland

When you access a Facebook fan page, the IP address of your end device is transmitted to Facebook. According to Facebook, this IP address is anonymised and deleted after 90 days, at least if it is a German IP address. In addition, Facebook stores further information about the end devices of its users, e.g. the internet browser used. This may enable Facebook to assign IP addresses to individual users. If you are logged into your Facebook account while visiting our fan page, a cookie with your Facebook ID is stored on your end device. Based on this cookie, Facebook can track that you have visited our fan page and how you have used it. Facebook uses this information to present you with content or advertising tailored to you. If you do not want this, you should log out of your Facebook account or deactivate the "stay logged in" function. We also recommend deleting the cookies on your device and closing and restarting your browser. This process deletes Facebook information that Facebook can use to establish a link to you. However, if you want to use the interactive functions of our fan page, you would have to log in to Facebook again with your Facebook login information. This also enables Facebook to establish a link to you again. In what way Facebook uses the data from visits to Facebook pages for its own purposes, to what extent activities on the Facebook page are assigned to individual users, how long Facebook stores this data and whether data from a visit to the Facebook page is passed on to third parties, is not conclusively and clearly stated by Facebook and is not known to us. In this respect, we can only refer you as a user of our fan page to Facebook's statements on data protection. The data collected about you in this context is processed by Facebook and may be transferred to countries outside the European Union.

Facebook describes in general terms what information it receives and how it is used in its data usage guidelines. There you will also find information on how to contact Facebook and on the settings for advertisements. The data usage guidelines are available at the following link: http://de-de.facebook.com/about/privacy. Facebook's full data policies can be found here: http://de-de.facebook.com/about/privacy. Facebook's privacy policy contains further information on data processing: https://www.facebook.com/about/privacy/ Opt-out options can be set here: https://www.facebook.com/settings?tab=ads and here http://www.youronlinechoices.com.

The transmission and further processing of users' personal data to third countries, such as the USA, as well as the associated possible risks for you as a user cannot be assessed by us as the operator of the Facebook fan page.

Insight function
Facebook also provides a range of statistical data for fan page operators as part of the so-called "Insights" function. These statistics are generated and provided by Facebook. We, as the operator of the fan page, have no influence on the generation, in particular we cannot prevent this function. Within the framework of the "Insights" function, the following information is presented to us for the categories "fans", "subscribers", "people reached" and "interacting people" for a selectable period of time: Page activities such as page views, page previews, actions on the page; reach activities such as "likes", people reached and recommendations, post activities such as post interactions, video views, comments, content shared. In addition, we are provided with statistical information about the Facebook groups that are linked to our fan page. In accordance with the Facebook Terms of Use, which each user has agreed to as part of creating a Facebook profile, we may also identify subscribers and fans of the page and view their profiles and other shared information from them. Facebook provides more detailed information on this at the following link: http://de-de.facebook.com/help/pages/insights

We use this data, which is available in aggregated form, to make posts and activities on the Fanpage more attractive to users, such as for planning the content and timing of posts.

We store the information transmitted by Facebook at most as long as your interest in deletion or anonymisation does not prevail. If you no longer wish to have the data processing described here in the future, please cancel the connection of your user profile to our fan page by using the functions "I no longer like this page" and/or "Do not subscribe to this page".

We recommend that you address any requests for information or other questions regarding your rights, which are listed at the end of this privacy policy, directly to Facebook, as only Facebook has full access to the user data. Should you nevertheless address your request to us, it will of course still be processed and additionally forwarded to Facebook.

Facebook Pixel
We use the advertising function of Facebook. Meta Platforms Ireland Limited, Hanover Reach, 5-7 Hanover Quay, Dublin 2, Ireland is responsible for the German website facebook.de.

The website uses the remarketing function "Custom Audiences" of Facebook Inc. ("Facebook") to be able to address you again within 6 months. This allows users of the website to be shown interest-based advertisements ("Facebook ads") when visiting the Facebook social network or other websites that also use the procedure. In this way, we pursue the interest of showing you advertisements that are of interest to you in order to make our website more interesting for you.

Due to the marketing tools used, your browser automatically establishes a direct connection with the Facebook server. We have no influence on the scope and further use of the data collected by Facebook through the use of this tool and therefore inform you according to our state of knowledge: Through the integration of Facebook Custom Audiences, Facebook receives the information that you have called up the corresponding web page of our website or clicked on an advertisement from us. If you are registered with a Facebook service, Facebook can assign the visit to your account. Even if you are not registered with Facebook or have not logged in, it is possible that the provider will learn and store your IP address and other identifying features.

The provider has signed the standard contractual clauses of the prevailing EU data protection requirements (https://ec.europa.eu/info/law/law-topic/data-protection/publications/standard-contractual-clauses-controllers-and-processors).

We have concluded an agreement with Facebook on joint responsibility for the collection and processing of personal data within the meaning of Article 26 of the GDPR. For more information, please refer to the link Agreement on joint processing of personal data. You can find the privacy policy here: https://www.facebook.com/about/privacy/

Deactivation of the "Facebook Custom Audiences" function is possible here and for logged-in users at https://www.facebook.com/settings/?tab=ads#_.

For more information on data processing by Facebook, please visit https://www.facebook.com/about/privacy.

Legal basis: Article 6 para. 1 lit. a) GDPR.

LinkedIn Insight Tag (Pixel)
This website uses the Insight tag (pixel) from LinkedIn. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

With the help of the LinkedIn Insight Tag, we receive information about the visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyse the key professional data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better tailor our site to the respective target groups. Furthermore, we can use LinkedIn Insight Tags to measure whether visitors to our websites engage in activities (conversion measurement). Conversion measurement can also take place across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function, with the help of which we can display targeted advertising outside the website to visitors to our website, whereby, according to LinkedIn, no identification of the advertising addressee takes place.

LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) pseudonymised. The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymised data is then deleted within 180 days.

The data collected by LinkedIn cannot be assigned to specific individuals by us as the website operator. LinkedIn will store the collected personal data of website visitors on its servers in the USA and use it in the context of its own advertising measures. For details, please refer to LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a) GDPR. The consent can be revoked at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

You can object to the analysis of usage behaviour and targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

Instagram
We have integrated a component of the Instagram service on our website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to redistribute such data in other social networks.

The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

Each time one of the individual pages of this website operated by the data controller is called up and on which an Instagram component (Insta button) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Instagram component to download a representation of the corresponding component from Instagram. Within the scope of this technical procedure, Instagram receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Instagram at the same time, Instagram recognises which specific subpage the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject activates one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.

Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is logged into Instagram at the same time as calling up our website; this takes place regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram, he or she can prevent the transmission by logging out of his or her Instagram account before accessing our website.

Further information and Instagram's applicable privacy policy can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

Children
Our offer is basically aimed at adults. Persons under the age of 18 should not transmit any personal data to us without the consent of their parents or legal guardians.

Rights of the data subject
1. revocation of consent
If the processing of personal data is based on consent given, you have the right to revoke your consent at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

2. right to confirmation
You have the right to request confirmation from the controller as to whether we are processing personal data relating to you. You can request confirmation at any time using the contact details above.

3. right to information
If personal data are processed, you can request information about these personal data and about the following information at any time:

1. the purposes of the processing;
2. the categories of personal data processed;
3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organisations;
4. if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining that duration;
5. the existence of a right to obtain the rectification or erasure of personal data concerning you, or the restriction of processing by the controller, or a right to object to such processing;
6. the existence of a right of appeal to a supervisory authority;
7. where the personal data are not collected from the data subject, any available information on the origin of the data;
8. the existence of automated decision-making, including profiling, pursuant to Article 22 para. 1 and 4 of the GDPR and, at least in those cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.
9. If personal data are transferred to a third country or to an international organisation, you have the right to be informed about the appropriate safeguards pursuant to Article 46 DPA Regulation in connection with the transfer. We will provide a copy of the personal data that is the subject of the processing. For any further copies you request as an individual, we may charge a reasonable fee based on administrative costs. If you make the request electronically, the information shall be provided in a commonly used electronic format, unless it indicates otherwise. The right to receive a copy under Article 20 shall not prejudice the rights and freedoms of other persons.

4. right to rectification and completion
You have the right to request that we correct any inaccurate personal data relating to you without undue delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete personal data, including by means of a supplementary declaration.

5. right to erasure ("right to be forgotten")
You have the right to request the controller to delete the personal data concerning you without delay and we are obliged to delete personal data without delay if one of the following reasons applies:

1. the personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
2. the data subject revokes the consent on which the processing was based pursuant to Article 6 para. 1 a) or Article 9 para. 2 a) of the GDPR and there is no other legal basis for the processing.
3. the data subject objects to the processing pursuant to Article 21 para. 1 of the GDPR and there are no overriding legitimate grounds for the processing or the data subject objects to the processing pursuant to Article 21 para. 2 of the GDPR.
4. the personal data have been processed unlawfully.
5. the erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.

If the controller has made the personal data public and is obliged to erase it pursuant to paragraph 1, it shall take reasonable steps, including technical measures, having regard to the available technology and the cost of implementation, to inform data controllers which process the personal data that a data subject has requested that they erase all links to or copies or replications of that personal data.
The right to erasure ("right to be forgotten") does not exist insofar as the processing is necessary:

• to exercise the right to freedom of expression and information;
• for compliance with a legal obligation which requires processing under Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
• for reasons of public interest in the field of public health pursuant to Article 9 para. 2 h) and i) and Article 9 para. 3 of the GDPR;
• for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Article 89 para. 1 of the GDPR, where the right referred to in paragraph 1 is likely to render impossible or seriously prejudice the achievement of the purposes of such processing, or
• for the assertion, exercise or defence of legal claims.

6. right to restriction of processing
You have the right to request us to restrict the processing of your personal data if one of the following conditions is met:

1. the accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data;
2. the processing is unlawful and the data subject opposes the erasure of the personal data and requests instead the restriction of the use of the personal data;
3. the controller no longer needs the personal data for the purposes of the processing but the data subject needs them for the establishment, exercise or defence of legal claims; or
4. the data subject has objected to the processing pursuant to Article 21 para. 1 of the GDPR for as long as it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

Where processing has been restricted in accordance with the above conditions, such personal data shall be processed, apart from being stored, only with the consent of the data subject or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of substantial public interest of the Union or of a Member State.

7. right to data portability
You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used and machine-readable format, and you have the right to transfer this data to another controller without hindrance from the controller to whom the personal data was provided, provided that:

1. the processing is based on consent pursuant to Article 6 para. 1 a) or Article 9 para. 2 lit. a) or on a contract pursuant to Article 6 para. 1 lit. b) GDPR and
2. the processing is carried out with the aid of automated procedures.

When exercising the right to data portability in accordance with paragraph 1, you have the right to have the personal data transferred directly from one controller to another controller, insofar as this is technically feasible. The exercise of the right to data portability does not affect the right to erasure ("right to be forgotten"). This right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

8. right of objection
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Article 6 para.1 lit. e) or f) GDPR; this also applies to profiling based on these provisions. The controller shall no longer process the personal data unless it can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.
If personal data are processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing. If you object to the processing for direct marketing purposes, the personal data will no longer be processed for these purposes.
In the context of the use of information society services, notwithstanding Directive 2002/58/EC, you may exercise your right to object by means of automated procedures using technical specifications.
You have the right to object, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out for scientific or historical research purposes or for statistical purposes pursuant to Article 89, para.1 unless the processing is necessary for the performance of a task carried out in the public interest.
You can exercise the right to object at any time by contacting the respective person responsible.

9. right to complain to a supervisory authority
They shall also have the right, without prejudice to any other administrative or judicial remedy, to lodge a complaint with a supervisory authority, in particular in the Member State of their residence, place of work or the place of the alleged infringement, if the data subject considers that the processing of personal data relating to them infringes this Regulation.

10. right to effective judicial remedy
Without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to Article 77 GDPR, you shall have the right to an effective judicial remedy if you consider that your rights under this Regulation have been infringed as a result of the processing of your personal data not in compliance with this Regulation.

Duration of the processing
We only process your data for as long as is necessary to fulfil our contract or applicable legal provisions and to maintain our relationship with you. We inform you about the specific storage period of the data within the scope of the respective description of the individual data processing. If you do not find a concrete indication of the storage period there, then it is not possible for us to name such a period because it depends on various individual factors (e.g. the term of the contract, assertion of claims, etc.). In these cases, we base the duration of storage on the principle of data minimisation and proportionality.

Business documents are kept for a maximum of 6 and 10 years in accordance with the requirements of the German Commercial Code and the German Fiscal Code.

As long as you do not object or revoke your consent, we will use your data to maintain and intensify our trusting business relationship for our mutual benefit.

Should you wish your data to be deleted, we will delete your data immediately, provided that there are no legal obligations to retain the data.

Legal validity
If sections or individual terms of this statement are not legal or correct, the content or validity of the other parts remain uninfluenced by this fact.